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Donor Communication Best Practices Webinar

We invite you to join your NAADD peers for an industry webinar to discuss donor communication best practices. We’ll hear from leading institutions that are increasing the functionality and look of their websites, as well as effectively enhancing communication to their members and prospective donors.

By attending this webinar you will learn best practices to:

There is no cost to attend this educational webinar. You can attend online from your desk.

** Mac users, please use either Safari or Firefox. Google Chrome is not supported by the WebEx technology.

Panelists
	Matt Borman – Associate Athletic Director for Development/Executive Director of Mountaineer Athletic Club, West Virginia University
	Kyle Knichel - Assistant to the Director of Development, United States Naval Academy
	Brock Wissmiller- Assistant Athletic Director for External Relations, Upper Iowa University
Register online for a free hour-long, online educational webinar
Co-hosted by:

View our on-demand Webinar anytime!

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You will learn:

There is no cost to attend this educational webinar. You can attend online from your desk.

** Mac users, please use either Safari or Firefox. Google Chrome is not supported by the WebEx technology.

Panelist
	Mike Wilcox – Chairman and CEO, Wilcox Financial / Wilcox Sports Management

» View Recorded Webinar

View our on-demand Webinar anytime!

»View Recorded Webinar

 

Participants learn best practices spanning:

Panelists
	Mark Hodgkin - Director of Digital Media
	Andy McNamara – Assistant Athletic Director, Athletic Communications
	Chris Syme – Chairperson, CoSIDA New Media and Tech Committee

 

»View Recorded Webinar

IRVINE, Calif. and ATLANTA (April 3, 2013) – Paciolan, a leading provider of ticketing, marketing, fundraising and sales automation solutions for more than 500 live entertainment organizations, today announced that Ticket Alternative, a regional ticketing provider, has renewed its partnership with the company. In conjunction with the partnership, Ticket Alternative’s customers will continue leveraging Paciolan’s powerful infrastructure and new features, including the company’s Customer Relationship Management (CRM) system, mobile ticketing technologies and best-of-breed online ticketing services.

“Continuing our partnership with Paciolan enables us to offer unique solutions, encompassing high-end customer service, ticketing and mobile features to our growing client base,” said Iain Bluett, President of Ticket Alternative. “Only Paciolan offers us the flexibility and breadth of solutions that enable us to serve our clients and expand our business to partner with major organizations, including universities, festivals, arts and concert venues.”

Ticket Alternative will implement Paciolan’s CRM solution for Kennesaw State University (Kennesaw State), a recent client of Ticket Alternative. As a growing university, Kennesaw State recently announced the addition of Football to its athletics department and will in turn increase the university’s customer service efforts by utilizing the Paciolan CRM solution as an integral part of its donation building, priority seating and season ticket holder base. With a 360-degree view of its customers, Kennesaw State will be able to better serve its fans and customers by efficiently managing relationships with new and existing donors, as well as prospective season ticket holders.

As an early adopter of Paciolan’s mobile ticketing solutions, Ticket Alternative has developed a system of frictionless ticketing via mobile devices. Receiving 20 to 25 percent of its traffic on mobile devices, some Ticket Alternative clients saw more than 15 percent of all purchases via mobile. Additionally, Ticket Alternative is looking forward to offering its clients new features in the future, including Apple Passbook integration and mobile delivery with 2D barcodes.

Ticket Alternative clients utilize Paciolan’s eVenue online ticketing system that provides fully-branded and hosted e-commerce websites with a distinguished look to manage an individual brand while efficiently selling tickets with secure online services. The online solution also enables Ticket Alternative clients to pick their own seat through an interactive seat map of the venue.

“We’re pleased to make the Pick-A-Seat feature available to clients with reserved seating and we feel that their customers will enjoy having control in the seat selection process,” added Bluett. “When patrons have the opportunity to select their own seats they feel like they are getting a more personalized experience, especially if they are already familiar with the venue.”

Working closely with Paciolan, Ticket Alternative is a strategic partner of the Fox Theatre in Atlanta (Fox Theatre), one of Atlanta’s premiere venues that attracts over 750,000 annual visitors. Ticket Alternative leverages its resources to offer patrons of the Fox Theatre support from the Ticket Alternative call center and ticket distribution at 14 local Ticket Alternative outlets.

“We are pleased with our partnership and the success Ticket Alternative has achieved in growing its regional ticketing business by leveraging our venue enablement solutions,” said Dave Butler, chief executive officer of Paciolan. “We look forward to continuing to support Ticket Alternative and their many clients throughout the United States.”

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About Ticket Alternative

Ticket Alternative tickets thousands of events and venues annually across the U.S. Based in Atlanta, with an international office in Tottenham, just outside London, Ticket Alternative can ticket almost every type of event, large or small, including concerts, sporting events, theater productions, festivals, and parties. Ticket Alternative’s range of services includes online ticket sales, an in-house call center, box office software, local ticket outlets, advance ticket sales including subscriptions and season tickets, donation and fund development, event marketing, access control, and event staffing. In 2012, the company added software development. Ticket Alternative is also one of the largest sellers of event wristbands and custom printed tickets. The company has made the Inc. 5000 list of fastest growing private U.S. companies for the past four years.

About Paciolan

Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations who sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

Comcast-Spectacor

Comcast-Spectacor (comcast-spectacor.com) is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA’s Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.

IRVINE, Calif. and ATLANTA (March 27, 2013) – Paciolan, a leading provider of ticketing, marketing, fundraising and sales automation solutions for more than 500 live entertainment organizations, today announced that the company extended its partnership with Givex, a global technology company powering gift cards, omni-channel loyalty and cloud-based POS solutions, to offer gift card and e-gift card programs redeemable through any sales channel. Through this partnership, Paciolan clients will leverage a solution to provide customers with a seamless gifting and buying process, as well as opportunities to create customized, branded gift cards.

“Paciolan is one of our ticketing partners for Uptix stored value tickets and we’re very excited to expand this relationship by providing Paciolan’s 500-plus live entertainment organizations with redeemable gift cards,” said Debbi Blackburn, Vice President of Business Development for Givex. “The Givex gift card solution will allow numerous organizations to tailor a buying and gifting process for their customers to purchase live entertainment tickets.”

“We are delighted to expand our partnership with Givex to offer our teams and venues a gift card solution that creates additional revenue sources,” said Dave Butler, Chief Executive Officer of Paciolan. “By adding gift cards to our solutions, our clients are now able to provide customers with a simple platform to purchase sports and live entertainment tickets as gifts, and enhance their purchasing experience.”

Teams and venues leveraging the gift card solution will enable their customers to buy and gift tickets online or through any sales channel, creating a simple fulfillment method for each organization. By utilizing gift cards, customers are able to conveniently select events to attend and purchase tickets via online team and venue sales channels. Gift card users are also provided with an online account management feature to check balances.

In addition to providing a new revenue source to teams and venues, Givex can provide organizations with a fully-branded gift card that features custom artwork, logo and brand to create a personalized product. Producing custom cards will generate new opportunities for organizations to partner with retailers to expand their reach and increase sales opportunities with their distribution partners.

Givex is the leading provider of branded, closed-loop gift cards with over 165,000 installations worldwide and more than 450 point-of-sale vendors supported globally. Givex also offers over 250 reports for their gift card program, accessible to all organizations 24/7. Reports contain real-time data and customizable permission settings via an administrative portal that cover every aspect of each organization’s information.

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About Givex

Givex is a global technology company powering gift cards, omni-channel loyalty and cloud-based POS solutions. Our core distinction is taking on the tough task of managing all aspects of the transaction to ensure companies can deliver maximum customer satisfaction. More than just digital marketing, the Givex platform is integrated with over 450 POS providers and helps build deeper customer relationships using smarter transactions. Givex allows companies to gain valuable insights from real-time transaction history, build sophisticated databases of customer information, and drive further transactions and spending.

About Paciolan

Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations who sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

Comcast-Spectacor

Comcast-Spectacor (comcast-spectacor.com) is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA’s Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.

The annual Broadway League Spring Road Conference is a four-day-long conference for Producers and Presenters from all over the country that’s filled with keynotes, discussions about digital marketing, how to save the subscription model, how to educate the touring market about new Broadway shows, and much more!

»Learn More

IRVINE, Calif. (Feb. 25, 2013) – Paciolan, an industry-leading provider of ticketing, marketing, fundraising and sales automation solutions to more than 500 live entertainment organizations, announced today that it has recognized University of California, Berkeley (Cal), PlayhouseSquare and the Fox Theatre Atlanta (Fox Theatre) as recipients of the company’s seventh annual Heroes Awards. Each organization was acknowledged for their industry-leading innovations and achievements at PACnet ’13, Paciolan’s annual community conference, held February 10-13 in Newport Beach, Calif.

“We are proud to honor Cal, PlayhouseSquare and the Fox Theatre with these prestigious awards to acknowledge their success in implementing innovative ideas and programs, achieving great success and results, and embracing thought-leading strategies and technologies,” said Paciolan chief executive officer Dave Butler. “These awards are a true testament to the organizations’ accomplishments over the past year leveraging Paciolan’s ticketing, marketing, fundraising and sales solutions to enhance customer relationships and maximize revenue opportunities.”

Cal was recognized as “Innovator of the Year,” which is given to the client who has implement the most innovating and creative programs, transforming their business and establishing themselves as an industry leader. Cal implemented “The Gold Standard Sales and Service Initiative” to build a relationship with each and every Cal fan and ensure they are the best customer service partner to all fans. Cal has employed a model of effective and proactive communication that is informative, transparent and timely in their commitment to focusing on listening and building customer relationships. The university has strived to preserve the history of the institution and its athletic programs, while also dedicating a service specialist for all season ticket holders and donors to maximize relationships with fans. Cal’s innovative program utilized forward-thinking initiatives, along with Paciolan-powered technologies, to create a successful customer service model to increase the fan experience and introduced a new standard within their community.

PlayhouseSquare captured the “Star of the Year” award, given to a client that has achieved great success and experienced outstanding results in the areas of marketing, ticketing or fundraising. PlayhouseSquare enjoyed a record-breaking year, embracing new solutions and technology to provide additional features and services for their organization, as well as their patrons. The performing arts venue implemented three new solutions from Paciolan, including the company’s Customer Relationship Management (CRM) system across their entire organization, Beta testing of Ticketing Intelligence for the performing arts market, and online pick-your-own seat for all seven of their reserved seat venues. PlayhouseSquare has continued utilizing dynamic pricing and also patron profiling to identify prospective season ticket holders, donors and lapsed renewing season ticket holders. Additionally, PlayhouseSquare incorporated Cleveland Playhouse and Cleveland State Performing Arts into the PlayhouseSquare family. Their record-breaking year saw PlayhouseSquare surpass 27,000 season ticketing holders, their largest Broadway base in the venue’s history, and a leading subscription base across the country.

The Fox Theatre Atlanta earned the company’s “Rookie of the Year” award, given to a newly installed client who has embraced new tools and technology to achieve outstanding success. The Fox Theatre truly embraced the venue-enablement model, implementing all of Paciolan’s suggested solutions within three-to-four months of going live with the company’s system. The Fox Theatre constantly strives to make the patron experience one that will retain customers and encourage lifelong relationships. The performing arts venue has developed thought-leading initiatives to sell more tickets, including Paciolan’s display ad retargeting, developed successful programs to retain and grow revenue, all while exhibiting overall excellence in ticketing and operations.

As well as presenting the seventh annual Heroes Awards, the company unveiled strategic plans for the upcoming year at the largest PACnet ’13 to date, including Paciolan’s industry-leading tools: Ticketing Intelligence data warehouse solutions, Paciolan 7.0, tGen 6.96 and its mobile eVenue feature, mobile ticketing, ticket resale and display ad retargeting.

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About Paciolan

Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations who sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

Comcast-Spectacor

Comcast-Spectacor (comcast-spectacor.com) is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA’s Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.

IRVINE, Calif., EAST LANSING, Mich., ANN ARBOR, Mich. and AUSTIN, Texas (Feb. 6, 2013) – Paciolan, an industry-leading provider of ticketing, marketing, fundraising and sales automation solutions in college athletics, announced today that Michigan State University (Michigan State), University of Michigan (Michigan) and University of Texas-Austin (Texas) will begin implementing the company’s Ticketing Intelligence data warehouse solution. Ticketing Intelligence integrates multiple databases including ticketing, marketing, University and Athletics fundraising, merchandise and concessions systems into a single database to provide a comprehensive view of all revenue streams. Paciolan has partnered with SSB Consulting Group and Kore Technologies to deliver the industry-leading data warehouse solution.

“We are proud to expand our partnership with all three of these thought-leading universities and provide them with a rich reporting solution to help each institution make critical, data-driven business decisions,” said Dave Butler, chief executive officer of Paciolan. “Using this system, each university will be enabled to more easily assess their business, improve operational efficiencies and use real-time data to enhance the experience of each fan and donor.”

Paciolan Ticketing Intelligence will allow each university to efficiently integrate data from third-party systems, such as data-append and lead-scoring services, as well as university fundraising systems to provide sophisticated data analysis across a complex organization to aid revenue growth.

“We’re ecstatic to be afforded with a smart analytics solution that offers intelligent reporting and data analysis to help monitor and tailor innovative programs for Spartan fans,” said Mark Hollis, director of athletics for Michigan State University. “With Paciolan Ticketing Intelligence, we now gain full visibility of every fan interaction, including engagement from both athletics and the university, to help elevate customer service initiatives.”

With the implementation of the intelligent reporting system, each university will be able to view live reports using mobile devices, including iPads and smart phones for instant access to sophisticated data. The smart analytics solution will allow the institutions to better analyze sales, customer data, compare ticket sales and fund development across seasons, and adapt programs to maximize revenues.

“Paciolan’s Ticketing Intelligence system provides our staff with a time-saving reporting tool that assists us in better understanding customer trends and helps inform marketing decisions,” said Hunter Lochmann, chief marketing officer for the University of Michigan. “Additionally, we plan to use this tool to bring together data from multiple disparate databases to have a holistic view of every interaction we’ve had with Wolverine fans and customers.”

Leveraging Paciolan’s Ticketing Intelligence solution, each university will be provided with live reporting and direct data warehouse access that can enable athletics programs to create unique reports, specific to their business objectives. The intelligent reporting system provides universities with the ability to better analyze sales data by price type and price level, including season tickets, mini plans, and single or group tickets.

“Unit managers whose duties involve customer service are now proactively managing and monitoring customer needs using Paciolan’s system,” said DeLoss Dodds, men’s athletics director for the University of Texas. “By analyzing data, we are making decisions to improve venue and communication experiences for our loyal fans and alumni.”

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About Paciolan

Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations who sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

About SSB Consulting Group

Strategic Solutions for Business (SSB) is based in Denver, Colorado. Our mission is to develop quality relationships with our clients by inspiring passion through our work ethic and enthusiasm. Our focus is to deliver high value to our clients with our software, skills, thought leadership, and involvement in the worldwide business community. SSB was born from the idea that consultants should be experts in what they do. Technology and management consultants should focus on one thing: helping their clients succeed. As such, we focus on the needs of our clients first and foremost.

Visit www.itbusinessconsulting.net for additional company information.

About Kore Technologies

Professional Facilities Management, Inc. (PFM) is a wholly-owned subsidiary of Providence Performing Arts Center, incorporated in 1988 in response to a growing need for objective evaluation and management of performing arts facilities in geographically-diverse locations. One of the first companies of its kind, PFM’s business is focused on performing arts to bring a wide variety of programming to the broadest audience while maintaining financial responsibility and sensitivity to local constituency needs. Presently, PFM holds management/booking contracts in 10 facilities located in eight states.

For more information about Kore Technologies, visit www.koretech.com.

Comcast-Spectacor

Comcast-Spectacor (comcast-spectacor.com) is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA’s Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.

OTTAWA (Jan. 22, 2013) – The Ottawa Senators announced today a partnership with StubHub, the world’s largest ticket marketplace, to create a safe, guaranteed, secondary marketplace for fans to buy and sell tickets. StubHub will be the official fan-to-fan ticket marketplace of the Ottawa Senators. Backed by StubHub’s FanProtect Guarantee, each ticket transaction will be directly between fans and managed by StubHub.

Kicking off the 2012- 13 season, StubHub marketing assets will be highly visible, including: LED displays at Scotiabank Place, in game promotions, dasher board signs, and a permanent 300-level backlit panel sign. StubHub will have online placements on the Senators website and social media. Also included is a once in a lifetime hospitality experience, where four fans will enjoy the pre-game warm up from the penalty box.

“We are glad to provide a fan-friendly solution to the Senators, “said Greg Ivry, StubHub business development director. “It is exciting to bring the StubHub service to fans in Canada for the first time.”

“We are very pleased to by partnering with StubHub, the world’s largest ticket marketplace, to bring secondary ticketing options and benefits to our fans,” said Senators president Cyril Leeder. “With StubHub, our fans can now safely sell their tickets to other fans through a single, authorized website.”

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About StubHub

StubHub is the world’s largest ticket marketplace, enabling fans to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events. StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. The company’s unique online marketplace, dedicated solely to tickets, provides all fans the choice to buy or sell their tickets in a safe, convenient and highly reliable environment. All transactions are processed and delivered by StubHub and backed by the company’s FanProtect Guarantee™. Company partners include the San Francisco Giants and University of Texas, along with over 60 teams in the NFL, MLB, NBA, NHL and NCAA, complemented with companies such as ESPN, Tickets.com, and Paciolan.

StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit www.stubhub.com, www.twitter.com/stubhub or www.facebook.com/stubhub

About Paciolan

Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations who sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

Comcast-Spectacor

Comcast-Spectacor (comcast-spectacor.com) is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA’s Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.

IRVINE, Calif. and PROVIDENCE, R.I. (Jan. 17, 2013) – Paciolan, an industry-leading provider of ticketing, marketing, fundraising and sales automation solutions to more than 500 live entertainment organizations, including performing arts venues, announced that the company has entered into a partnership with Professional Facilities Management (PFM). PFM will leverage Paciolan’s ticketing and marketing solutions in five venues, including Providence Performing Arts Center (Providence, R.I.), Veteran’s Memorial Auditorium (Providence, R.I.), Barbara B. Mann Performing Arts Hall (Ft. Myers, FL), Coral Springs Center for the Arts (Coral Springs, FL) and North Shore Center for the Performing Arts (Skokie, IL).

“We are pleased to begin a seamless partnership with Paciolan to enhance all of our patron services,” said Lynn Singleton, President of Professional Facilities Management. “As a technically innovative company, Paciolan provides us with an excellent opportunity to elevate our patrons’ experiences and take us to the next level serving our customers in each of our facilities.”

Leveraging Paciolan’s eVenue online ticketing system, all five venues will have a best-of-breed online box office website, including the ability to allow patrons to pick their own seat through an interactive seat map, social integration, and other advanced features to efficiently sell tickets. PFM will provide customers with secure online services and account management, including opportunities for patrons to purchase VIP packages, bundles for shows, restaurants and merchandise, as well as the ability to manage their online accounts and inventory.

With a focus to elevate the patron experience, each venue will implement Paciolan’s Access scanning and digital ticketing solution. The system will enable patrons to print tickets at home to bypass will call lines at the box office. The barcoded tickets will provide each venue the opportunity to increase sponsorship activation and generate incremental revenue by providing sponsorship branding on the print-at-home tickets. Paciolan’s Access technology also allows each venue to validate tickets and track attendance in real-time through the use of handheld scanners at each entrance.

“We look forward to implementing new digital ticketing technologies to make it easy to buy and redeem tickets digitally to maximize the experience of each customer,” said Donna Santos, Vice President of Ticketing and Sales. “Our partnership with Paciolan will help us to stay abreast of leading edge technology and also will help us to provide innovations to all of our patrons.”

All five of PFM’s venues will adopt Paciolan’s industry-leading Customer Relationship Management (CRM) solution which provides a 360 degree view of each venue’s customer interactions, including ticketing and purchase history, to enhance ticket sales at each venue and manage relationships with each patron. With a holistic view of each customer, venues will be able to utilize transparent data collected in real-time to provide efficient service to their patrons.

Additionally, PFM will improve its communication and broaden its marketing reach at their venues, implementing Paciolan’s marketing services. Leveraging the PAC Social Media platform, PFM venues will have the ability to socially promote events, build and engage their database, and manage conversations online. Using Paciolan’s display ad retargeting technology, PFM venues will be able to deliver sequential banner advertisements with special offers, tailored to specific consumers who visit their website to purchase tickets to their events. Paciolan’s PACmail email marketing solution will empower PFM venues with a platform to enhance communications and tailor segmented messages to customers to drive ticket sales online and increase customer awareness of ticket sales and packages, upcoming events and promotions.

“We value every patron, and at the end of the day it’s about providing each customer with one-to-one marketing messaging,” added Santos. “Paciolan offers us that ability to deliver the right message to the right patron at the right time.”

“We are excited to partner with Professional Facilities Management to help them provide world-class services to each of their venues in many performing arts communities,” said Dave Butler, chief executive officer of Paciolan. “Paciolan will continue to deliver the innovative technology to each venue and assist them in providing exceptional customer service.”

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About Professional Facilities Management

Professional Facilities Management, Inc. (PFM) is a wholly-owned subsidiary of Providence Performing Arts Center, incorporated in 1988 in response to a growing need for objective evaluation and management of performing arts facilities in geographically-diverse locations. One of the first companies of its kind, PFM’s business is focused on performing arts to bring a wide variety of programming to the broadest audience while maintaining financial responsibility and sensitivity to local constituency needs. Presently, PFM holds management/booking contracts in 10 facilities located in eight states.

About Paciolan

Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations who sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

Comcast-Spectacor

Comcast-Spectacor (comcast-spectacor.com) is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the home arena for both the Flyers and the NBA’s Philadelphia 76ers, the Wells Fargo Center, and four Flyers Skate Zone community ice skating and hockey rinks. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 100 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; FanOne, a digital fan marketing company; and Paciolan, the leading provider of venue enablement, ticketing, fundraising and marketing technology solutions.